Robservations on the media beat:
It’s probably fitting for Steve Dahl to be the last live voice we’ll hear on The Loop. The Chicago broadcast legend and Radio Hall of Famer, who rose to stardom four decades ago on WLUP FM 97.9, will preside over an official send-off for the classic rock station today. It comes on the eve of its takeover by Educational Media Foundation and switch to contemporary Christian music just before midnight Saturday. To mark the passing, Dahl’s afternoon show on news/talk WLS AM 890 will be simulcast on The Loop. Both stations broadcast from Cumulus Media studios. Among Dahl’s special guests will be fellow Loop luminaries Sky Daniels and Kevin Matthews. “I’ve been trying to wrap my head around WLUP switching from ‘Where Chicago Rocks’ to ‘Where Chicago Prays,’” Dahl said. “The Loop bounced radio waves around this city and into listeners’ brains for 40 years. Luckily, the curtain never comes down in the theater of the mind, so in that sense it will live on. I am honored/concerned I’ve been given the keys to lock the place up. Have you seen my keys?” Continue reading